LAUNDRO APP

(1) Describe the challenge 
Every college student must get that irritating feeling when its time to do you laundry. Going to the washing area just to find out all the machines are taken, sitting there watching your cloths then transporting them to different machines, making sure you have the right washing solutions to wash your cloths ect. This app will take off some of that stress off your shoulders. this app will provide 24hr supervalince of the washing area so u can see if there are any open machines available to use, monitor your washing/drying cloths while your away, get a notification of what cycle your cloths are in with an alert to let you know when your cloths are done, also provide a well thought out list of types of detergents and washing material that is best suited for your cloths, with dis count scanner coupons.
(2) Who is the target audience? 
College students
(3) What does the audience currently think about the brand or group? 
They will be very pleased with this app will will be available for all phone brands and its a free app (olny for college students.)
(4) What would we like the target to think and feel? 
They would feel relaxed and stress free
(5) Which facts, evidence or thoughts will assist in this change of thinking? 
No one like to do laundry but this will make doing laundry more fun and easy
(7) What is the key emotion that will build a relationship with the core?
A easy feeling
(9) What media will best facilitate our goal? 
bill bords, bannars on trains, and on twitter.
(10) What are the most critical elements?

(11) What is the single most important takeaway? 

(12) What do we want the audience to do? 

Use the app freely